Millennial--- never has a generation been in the driver seat, as much as you. Some would argue baby boomers have always been the driving force in America. Move over boomers, by 2025, millennials will make up 75% of the workforce, according to the U.S. Bureau of Labor & Statistics.
Business leaders are strategically trying to figure millenials out. Many of them are asking, how do we manage millenials? How can we make them adapt? What's wrong with them? You may even hear derogatory comments toward them. Let's cut out the name calling, blame game and look at how their digital fluency can benefit the rubber industry.